About Home.X
Our Story
Home.X is a proudly Australian brand, registered by HOMEX COLLECTIVE CO in 2025 and based in Mascot, NSW. We were founded with a simple but powerful belief: every Australian family deserves access to innovative, thoughtfully designed home and baby products — without paying a premium for it.
Inspired by the spirit of SpaceX — a company that reimagined what was possible — Home.X set out to do the same for the home. We ask: why should great design, smart functionality, and real value be mutually exclusive? The answer is: they shouldn't.
What We Stand For
At Home.X, three principles guide everything we do:
- Innovative — We source and curate products that bring fresh thinking to everyday living, from modern home electronics to next-generation baby essentials.
- Multi-use — We believe the best products do more. Our range is selected for versatility, so your home works smarter, not harder.
- Cost-effective — Quality shouldn't be a luxury. We work hard to bring you premium products at prices that make sense for real families.
Our Expertise
Our team brings deep knowledge across baby care, home wellness, and lifestyle products. With over 30 in-depth guides and resources on parenting, baby care, and home living, we don't just sell products — we help you make informed decisions for your family. We partner with trusted brands including BBLÜV (premium baby care), Rootsense (air purification and home wellness), and our own Home.X line of home appliances and lifestyle essentials.
Based in Australia, Built for Australian Families
We're proudly local. Our operations are based in Mascot, NSW, and everything we do is designed with Australian homes and families in mind — from product selection to customer support.
Have a question? We'd love to hear from you:
📞 +61 450 845 348
📧 info@ozhomex.com.au
ABN: 67 997 799 442
Ready to Explore?
Discover our curated collections of home and baby products — designed to make everyday life a little smarter, safer, and more beautiful.